Signs & Marks ApS
Data Protection Notice
We are the data controller – how can you contact us?
This Data Protection Notice is intended to inform you about how Signs & Marks processes the personal data you have provided to us, or which we have collected in connection with recipient of newsletters/Trend board updates.
We will only process your personal data in accordance with this Data Protection Notice and the legislation to which we are subject, including Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (“the General Data Protection Regulation”), and Act No. 502 of 23 May 2018 on supplementary provisions to the General Data Protection Regulation (“the Data Protection Act”), as well as other legislation which supplements these rules.
Signs & Marks Group is the data controller for the processing of the personal data which we have received about you. You can find our contact information below.
Signs & Marks ApS
Kratholmvej 43
DK-5260 Odense
Central Business Register (CVR) no. 27385494
Telephone: (+45) 60 10 65 05
E-mail: info@signs-marks.com
2. Contact information
If you have any questions about our processing of your data, you are always welcome to contact us:
• e-mail: info@signs-marks.com
• telephone: (+45) 60 10 65 05
What personal data we collect, where we collect it, the purposes thereof, and the legal basis for the processing of your personal data
We take the protection of personal data seriously and strive for the greatest possible transparency regarding our collection and processing of personal data. When we process personal data about you, you must know what data we process and for what purposes.
When you subscribe to one or more of our newsletters or trend boards, we collect data about your name, your e-mail address, nationality, IP-adresse, source, time and date for subscription, the newsletter(s) you wish to receive, and that you have given your consent to receive newsletters by e-mail. Depending on the newsletter(s) you subscribe to, we also collect data about the company/organization you work for, your job title, telephone number, address, and the name of your Instagram profile, blog, or similar. The purpose is to send you newsletters which you have requested, and to establish documentation that you have given your consent to receive newsletters by e-mail, see Article 6(1)(a) of the General Data Protection Regulation.
When you subscribe to our newsletter, we primarily collect the data directly from you. This is done, for example, when you subscribe via our website or when you request newsletters in connection with trade fairs, partner events and various other activities.
When you sign up for Signs & Marks’ trend board/newsletter, we use a third-party marketing platform to monitor our, based on click behavior and thus what you are particularly interested in reading. We do this to increase the relevance of our newsletters to you as a user.
We use the marketing platform Mailchimp. See their privacy policy here
Your behavior within our newsletter is registered via Signs & Marks’ E-mail marketing platform using UTM tracking parameters. The purpose of the processing is to send you targeted newsletter content. You have at all times an unconditional right to object to the processing of your personal data for profiling cf. the General Data Protection Regulation art. Art. 21, para. 2.
Storage of your personal data
We delete your personal data when we no longer have an objective purpose for storing and processing this data.
Data collected in connection with your subscription to our newsletters will be deleted when your consent to receive newsletters is withdrawn unless we have a legal obligation to store the data.
However, we store documentation of your consent for two years after you withdraw it in accordance with the guidelines set by the Danish Ombudsman.
Your rights
The General Data Protection Regulation grants you several rights in relation to our processing of data about you. To establish transparency regarding the processing of this data, we inform you below about your rights.
Right of access
You are at all times entitled to request information from us about, among other things, the personal data we have registered about you, the purpose of the registration, the categories of personal data, recipients of the personal data, and the origin of this personal data.
You have the right to obtain a copy of the personal data we process about you. If you would like a copy of your personal data, send a written request to dpo@visitdenmark.com. You may be asked to provide proof that you are the person you claim to be.
Right to rectification
You have the right to rectification of incorrect personal data we have relating to you. If you become aware of errors in the personal data we have registered about you, you are encouraged to contact us in writing so that the personal data can be rectified.
Right to erasure
In certain cases, you have the right to erasure by us of all or parts of your personal data prior to the time of our standard general deletion. This applies, for example, if you withdraw your consent and we do not have another legal basis to continue the processing. To the extent that continued processing of your data is necessary, e.g., for our compliance with legal obligations: to establish, assert or defend legal claims, we are not obliged to delete your personal data.
Right to restriction of processing
In certain cases, you have the right to restrict the processing of your personal data to mere storage, e.g., if you believe that the data we process about you is not correct.
If you have the right to restrict the processing, we may only process your data – apart from storage – with your consent, or for the purpose of establishing, asserting or defending a legal claim, or to protect a person or important societal interests.
Right to object
In some cases, you have the right to object to our otherwise legal processing of your personal data. You also have the right to object to the processing of your data for direct marketing purposes including profiling.
Right to data portability
In some cases, you have the right to obtain the personal data you have provided to us in a structured, commonly used and machine-readable format, and to have this personal data transferred to another data controller.
Right to withdraw consent
You have the right to withdraw consent that you have granted to us for a given processing of your personal data. If you wish to withdraw your consent, please contact us at info@signs-marks.com
Right to complain
You have the right to submit a complaint to the Danish Data Protection Agency, Bor-gergade 28, 5, 1300 Copenhagen K, Denmark, regarding Signs & Marks Group’s processing of your personal data. A complaint can be submitted by e-mail to dt@datatilsynet.dk
Security
We have taken adequate technical and organisational safeguards to prevent personal data from being accidentally or illegally destroyed, lost, altered or damaged, and to prevent unauthorized access or abuse by third parties.
Only employees who have a legitimate need for access to your personal data to perform their work have access to this data.
Changes to this information
If we make changes to this Data Protection Notice, you will be notified of these changes to the extent that the changes concern the processing of your personal data and.
Updated 08.06.2022
